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These are short sample reports to illustrate the kinds of information we can provide for your market. These samples won't help you! You need to target the words your prospects use when searching for things related to your ideas, products, and services; not Britney Spears and warez. For help developing a market strategy specific to your market, talk to a live consultant at 408-705-2284. 10-7 Pacific, 1-10 Eastern time. Tap three generations of consulting experience; serving the web since 1995, the world since 1933.

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Top Fifteen "Santa" Query Phrases

#Rank Percent Query / Link
28 0.27441 santa tracker
34 0.25093 santa claus
59 0.17429 santa
64 0.17058 track santa
122 0.11743 norad santa
165 0.09394 santa clause
184 0.08776 santa radar
204 0.08282 tracking santa
455 0.04450 santa track
500 0.04079 santa pictures
595 0.03585 santa norad
631 0.03461 santa claus tracker
763 0.02967 where is santa
794 0.02843 letters from santa
832 0.02719 santa claus pictures
1058 0.02101 norad track santa
Copyright (C) Dec 30, 102 JVV
Reproduction without permission strictly PROHIBITED.

Percentage is based upon 809 "santa" related queries sampled.
(More phrases below statistics tables.)

This is about Traffic!

This is about traffic -- buying traffic -- and how to get more of it. It is about how people search, the words they use. Use their words -- often enough -- and you will be found.

Our custom reports help you find out

  • How people search in your market
  • What word combinations work best
  • Who's on top -- how leading brands rank
  • What people want to know about your products and services
In other words, how to get found -- even in highly contested markets!

Where is Your Cyber-Store?

Ever hear the first three rules of retailing?
Location, Location, Location!

So where is your store in cyber-space?

Your cyber-store store address is your keywords! Unless you are running a multi-million dollar advertising campaign, most people find you in the search engines by the words you use. If your words match match the words they search with, you get found. If you show them you have what they want right at the top, they will stay and look around your site.

Your internet store front is not your home page; it is your META Description tag, and the first use of each key word in your text. That is what people see in most of the search engine listings. It should tell people why they should look at your page.

If you understand these concepts, we can help you find the right words for your products and services. Our market research will help drive more traffic, more buying traffic to your web pages. Call us at 408-705-2284, 10 - 7 Pacific time. (1-11pm Eastern time)

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Weekly "Santa" Keyword Statistics

Rank%QueriesSearch Term/
Link		Competing
Web Pages		Strength
As Q(Q/#Pg)
#1 373.5476 santa
#2 278.6156 cft 40844 124.38830673
#3 72.8059 claus 450485 0.77010555
#4 52.1632 rs 4296136 0.04145213
#5 42.3980 ti 3983561 0.02953363
#6 36.4648 tracker 893097 0.09744182
#7 27.0705 norad 33001 1.45331960
#8 26.8232 track 9098003 0.00517575
#9 25.8344 clause 1812856 0.02409513
#10 20.3956 f
#11 18.5414 tracking 2469457 0.00911131
#12 17.5525 s
#13 14.2151 from
#14 14.0915 radar 1569930 0.00827808
#14 -T 14.0915 pictures 19803184 0.00065626
#16 12.7318 lt121s1 149 71.20134228
#17 12.6082 aic 196764 0.05287553
#18 12.3609 is
#18 -T 12.3609 f
#20 10.3832 letters 6173371 0.00114297
#21 9.8888 of
#22 9.7651 to
#23 9.1471 free 190677121 0.00002872
#24 8.8999 the
#25 8.0346 ah 2819755 0.00149836
#26 7.9110 santas 57203 0.07160464
#27 7.6638 fe 2253368 0.00170589
#28 7.1693 letter 11354480 0.00029627
#29 6.7985 pam 1278921 0.00236528
#30 6.6749 in
#31 6.4277 b 121771888 0.00002221
#32 6.3041 a
#33 6.0569 santana 244448 0.00982213
#34 5.3152 sleigh 129315 0.01429842
#34 -T 5.3152 on
#36 5.1916 christmas 5015585 0.00035170
#37 5.0680 where 57592240 0.00002919
#38 4.8208 coming 8926166 0.00017040
#39 4.6972 pkm 13034 0.11078717
#39 -T 4.6972 picture 40979695 0.00003524
#41 4.3263 lyrics 3415793 0.00035863
#42 4.2027 noradsanta
#43 3.4611 choo 116090 0.00675338
#43 -T 3.4611 art 30653967 0.00002558
#45 3.3375 i
#46 3.2138 com 273846990 0.00000247
#47 3.0902 reindeer 168426 0.00371083
#47 -T 3.0902 photos 18099036 0.00003453
#49 2.9666 pics 9053064 0.00006362
#50 2.8430 town 10669937 0.00004958
#50 -T 2.8430 flight 5012128 0.00010554
Rank%QueriesSearch Term/
Link		Competing
Web Pages		Strength
As Q(Q/#Pg)
#50 -T 2.8430 find 54144328 0.00000977
#50 -T 2.8430 cruz 1787426 0.00029596
#54 2.7194 naughty 975978 0.00049591
#54 -T 2.7194 f
#54 -T 2.7194 email
#57 2.4722 for
#57 -T 2.4722 farted
#57 -T 2.4722 ca 37676098 0.00001062
#60 2.3486 rosa
#60 -T 2.3486 org 41817838 0.00000863
#60 -T 2.3486 exe 5647517 0.00006392
#60 -T 2.3486 e-mail
#60 -T 2.3486 clip 1838978 0.00019630
#60 -T 2.3486 barbara 3710609 0.00009729
#66 2.2250 song 7247373 0.00004471
#66 -T 2.2250 lap 1247352 0.00025975
#66 -T 2.2250 a
#69 2.1014 monica 1562169 0.00018500
#69 -T 2.1014 baby 8896323 0.00003249
#71 1.9778 workshop 5747107 0.00004454
#71 -T 1.9778 santaclaus
#71 -T 1.9778 printable 563058 0.00045466
#71 -T 1.9778 nfksanta-dem
#71 -T 1.9778 jokes 2663518 0.00009611
#71 -T 1.9778 gifs 2236707 0.00011445
#71 -T 1.9778 f
#71 -T 1.9778 clara 1280635 0.00019990
#71 -T 1.9778 boogie 311034 0.00082306
#80 1.8541 north 21460972 0.00001048
#80 -T 1.8541 funny 2257260 0.00009968
#80 -T 1.8541 county 26944584 0.00000835
#80 -T 1.8541 clarita 173991 0.00129317
#84 1.7305 woogie
#84 -T 1.7305 there 97340263 0.00000201
#84 -T 1.7305 sounds 4472755 0.00004382
#84 -T 1.7305 mp3
#84 -T 1.7305 hat 10106764 0.00001939
#84 -T 1.7305 dancing 1838288 0.00010662
#90 1.6069 pole 1552070 0.00010889
#90 -T 1.6069 kneeling
#90 -T 1.6069 constanza
#90 -T 1.6069 clipart 421527 0.00040092
#94 1.4833 maria
#94 -T 1.4833 location 15214822 0.00000946
#94 -T 1.4833 de
#97 1.3597 mall 3307452 0.00003658
#97 -T 1.3597 claws 205439 0.00058898
#97 -T 1.3597 carlos 2262703 0.00005348
#100 1.2361 yes 18161727 0.00000551
Copyright (C) Dec 30, 102 JVV
Reproduction without permission strictly PROHIBITED.

Percentage is based upon 809 "santa" related queries sampled.
Know anyone else who could use a copy of this table? Tell them about it! Bookmark us, and put a link to us in your site. Then tell us about that link on your site, and we'll send you a week's free Top 3/24.

Explanation of terms

  • Rank: Number of items more popular than this one. Based on samples selected for "Santa".
  • Where -T denotes a tie, counting does not stop.
  • Percent: Percentage use in queries using "Santa".
    Percentage is based upon 809 "santa" related queries sampled.
  • Competing pages: Pages found for the single keyword named in the line.
  • Strength: Very crude measure of the traffic a keyword may attract.Strength = #Queries x ( #Queries / #Web pages )
  • Links are to the statistical report page for the selected word.

"Santa" Web Page Demographics

Writing "Santa" web pages? Use META keywords with more market share -- less existing page competition, yet fair usage in queries related to your main topic. Why compete head-on in keyword neighborhoods where page demographics give you poor market share? ao where "Santa" competition is less fierce, and each query for your keywords is more likely to get you responsive hits. Writing for other keywords? Subscribe to a report listing your most important words. We can help you with that. E-Mail Webmaster@mall-net.com

Most search engines only scan the first thousand characters of the meta tags, and penalize those who engage in keyword spamming. Make each keyword count. Play fair, and people will play fair with you.

What is the price of a web presence? Yes, the pages and servers can cost money; but the real cost is the labor of handling e-mail from prospects.

You are not accepting e-mail? Then you are turning away prospective customers who want more detail than you present on your web pages. Yet if your pages attract too many cruisers and tire kickers, you will drown trying to keep up with your e-mail.

The answer is "narrow-casting" your pages to specific demographic market clusters based upon what vocabulary your prospective customers are using when they ask about your products.

Use those words and phrases to target your web pages to interested participants and buyers, not "channel surfers" and "tire kickers" with nothing better to do than take up your time and waste your web budget. Quality content, not quantity and fancy graphics, brings true customers.

Remember, your store front is your meta tags, not your graphics loaded home page. Most hits come from search engines, bypassing your home page for the content pages on your site. (We can help)

"Santa" Web Queries

This web market research report is based on a statistical sampling of "Santa" matching keywords used in searches on the World Wide Web. Click on the keyword links in the tables for reports on associated keywords.

How To Use This Market Research Report

There are two sources of keywords: Your customers and your customers! Find what words your customers have used to find you by looking through your web server logs. Find the words you are not found by, by using our more selective custom reports. Then use those words in your text, headers, and meta tags.
  • To help you write pages people want to read:
    • To see which topics people look for more often.
    • To identify Targets of Opportunity -- sub-topic areas with growing interest within your topic.
    • To identify hot words to put in titles and headers to keep your readers reading.
  • To help you build your search engine strategy:
    • To see how many pages compete over your keywords.
    • To identify keywords with less competition, where your pages can have more effect.
    • To see which topic specific keywords to put in the first 1000 characters of your meta tags.
    • To weed out the less valuable keywords from your Meta tags, so they don't grow too long.
Do people read things they are not interested in? Find out what they ARE interested in BEFORE you write. Then use those words and phrases in:
  • Title
    • <TITLE> Bold Headline </TITLE>
    • Your primary link!
    • aet their attention!
    • aet them to ask "What is this?"
  • META DESCRIPTION tag
    • <META NAME="description" CONTENT="what this is">
    • Your store front display on the web!
    • What have you got?
    • Why should I read it?
    • Try to keep it under two lines.
    • Use more pages, not longer meta descriptions!
  • META KEYWORD tag
    • <META NAME="keyword" CONTENT="word1, word2,...">
    • Your essential words
    • Primary words to index by
    • Primary words to find your page under
    • Help eliminate those NOT looking for your topic
    • Max about 1000 characters
    • Remember, attract users, not cruisers!
  • Header lines
    • Separate related but different sections
    • Is this section relevant to my problem?
    • Can I skip this section?
  • Navigation bars
    • <A NAME="word"> ... </A>
    • <A HREF="#word">Word </A>
    • aive users quick access within pages
  • Most important of all, The Text Itself!
    • Use keywords instead of "it"
    • Use them in meaningful phrases
  • Do NOT SPAM the Search Engines!
    • Do not string the same words over and over!
    • Do not hide words behind color backgrounds!
    • Do not jam keywords in meaningless phrases!
    • Different topics, Different pages!
  • Attract Users, not Cruisers
    • People talk about meaningful pages
    • People link to meaningful pages
    • People print and share meaningful pages with non-net friends and relatives
  • Remember: Content Sells!
To find out what keywords people are using to find your pages, Subscribe to our Top 500 Custom report. Or our weekly Free Top 200 Report. And bookmark this site.

More on META tags at Search Engine Watch
Search engine comparisons at Notess.com".

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Key Word: 
Use words or word fragments.

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Weekly Top 100 "Santa" Query Phrases

#Rank Percent Query / Link
28 0.27441 santa tracker
34 0.25093 santa claus
59 0.17429 santa
64 0.17058 track santa
122 0.11743 norad santa
165 0.09394 santa clause
184 0.08776 santa radar
204 0.08282 tracking santa
455 0.04450 santa track
500 0.04079 santa pictures
595 0.03585 santa norad
631 0.03461 santa claus tracker
763 0.02967 where is santa
794 0.02843 letters from santa
832 0.02719 santa claus pictures
1058 0.02101 norad track santa
1058-T 0.02101 noradsanta org
1213 0.01978 nfksanta-demo-beta exe
1213-T 0.01978 find santa
1490 0.01854 santa claus tracking
1490-T 0.01854 norad santa tracker
1490-T 0.01854 i farted on santa s lap
1490-T 0.01854 free letter from santa
1790 0.01731 santa claus photos
2258 0.01607 tracking santa s sleigh
2258-T 0.01607 santa s e-mail
2258-T 0.01607 santa constanza
2258-T 0.01607 pictures of santa claus
2676 0.01483 santa s sleigh
2676-T 0.01483 santa pics
2676-T 0.01483 free letters from santa
2676-T 0.01483 christmas sounds santa
3454 0.01360 track santa clause
3454-T 0.01360 santas workshop
3454-T 0.01360 santas reindeer
3454-T 0.01360 santa claus picture
3454-T 0.01360 santa claus norad
3454-T 0.01360 santa claus is coming to town
3454-T 0.01360 santa clause tracker
3454-T 0.01360 free santa letters
4156 0.01236 santa claws
4156-T 0.01236 printable letter from santa
4156-T 0.01236 pictures of santa
4156-T 0.01236 louisianna mall santa
5440 0.01112 talk to santa
5440-T 0.01112 sexy santa
5440-T 0.01112 santa the three bears
5440-T 0.01112 santa jokes
5440-T 0.01112 santa claus radar
5440-T 0.01112 noradsanta
5440-T 0.01112 kneeling santa
6663 0.00989 tracking santa clause
6663-T 0.00989 santana montreux
6663-T 0.00989 santa in the back seat
6663-T 0.00989 santa claus pics
6663-T 0.00989 santa claus north pole
6663-T 0.00989 santa claus is coming in a boogie woogie choo choo lyrics
6663-T 0.00989 photos of santa claus rudolph
6663-T 0.00989 norad tracks santa
6663-T 0.00989 naughty santa
6663-T 0.00989 merlin santana
9215 0.00865 santa search
9215-T 0.00865 santa on radar
9215-T 0.00865 santa fe
9215-T 0.00865 santa clip art
9215-T 0.00865 noradsanta gov
9215-T 0.00865 mp3 i am santa clause
9215-T 0.00865 letters to santa
9215-T 0.00865 letters from santa claus
9215-T 0.00865 carlos santana
11707 0.00742 santa wav
11707-T 0.00742 santa traker
11707-T 0.00742 santa teddy bear picture
11707-T 0.00742 santa spotter
11707-T 0.00742 santa sightings
11707-T 0.00742 santa radar tracking
11707-T 0.00742 santa fucking
11707-T 0.00742 santa forecast
11707-T 0.00742 santa fe nm
11707-T 0.00742 santa clipart
11707-T 0.00742 santa claus song
11707-T 0.00742 santa claus is coming in a boogie woogie choo choo
11707-T 0.00742 santa clause tracking
11707-T 0.00742 santa claus clip art
11707-T 0.00742 santaclaus
11707-T 0.00742 santa clarita ca weather
11707-T 0.00742 santa baby
11707-T 0.00742 santa anita
11707-T 0.00742 notes from santa
11707-T 0.00742 letter to santa
11707-T 0.00742 letter from santa
11707-T 0.00742 kevin bloody wilson lyrics santa
11707-T 0.00742 homer simpson santa
11707-T 0.00742 glenn miller orchestra - santa claus is coming to town 3 32 - in the christma
11707-T 0.00742 funny santa clause gifs
11707-T 0.00742 free printable letters from santa
11707-T 0.00742 ers from santa
11707-T 0.00742 engineers view of santa claus
18560 0.00618 yes virginia there is a santa clause
18560-T 0.00618 victorian santa claus
18560-T 0.00618 tracksanta
Copyright (C) Dec 30, 102 JVV
Reproduction without permission strictly PROHIBITED.

Percentage is based upon 809 "santa" related queries sampled.
Know anyone else who could use a copy of this table?

Questions and Answers

How do I get a better position on the search engines?
A: First, see which search phrase "cyber street" has more of your kind of traffic. See "Zero Competition".

Q: How often do you sample
A: We sample about three to six million queries a week, two to four thousand queries a minute.

Q: Which engines do you poll
A: As many as we can. Want a free report? Tell us how to get a reliable public peephole for an engine we don't already poll, and we'll give you a custom subscription free.

Q: What about down time?
A: Engines may become unavailable from time to time, and some even recycle fake query pages. Our own down time averages less than an hour or two a week. That's because we are UNIX based, with machines that run for months without crashing.

Q: What variations do you find between the engines?
A:The top items on the larger general purpose engines are quite similar. Often, the more common words may be a few positions higher or lower in rank on the different engines. There are FAR more variations hour to hour and day to day, than between engines. After all, the nature of our preoccupations changes on daily, weekly, and seasonal cycles. Hot news items usually hit all the engines.

Q: Isn't that like playing the stock market?
A: YES!You are investing in a stock market of themes and words. Where are you going to get the information to make a wise investment? Subscribe!

Q: What are the Custom reports like?
A: Just like this "Santa" report. Some specialty keywords may have less than 500 queries, while others have a lot. It just depends on the topic.

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