Over 10,000 people get their market research
from SE REPORT every week. Shouldn't you?
Do you want more traffic, or more Sales?
Your customers use the Search Engines! Are they finding you? Or
your competition? Discover all the words they use for
your products and
services!
These are short sample reports to illustrate the kinds of
information we can provide for your market. These samples won't help you!
You need to target the words your prospects use when
searching for things related to your ideas, products, and
services; not Britney Spears and warez. For help
developing a market strategy specific to your market,
talk to a live consultant at 408-705-2284. 10-7 Pacific, 1-10 Eastern
time. Tap three generations of consulting experience; serving the web
since 1995, the world since 1933.
Reproduction without permission strictly PROHIBITED.
Percentage is based upon 4615 "network" related queries sampled.
(More phrases below statistics tables.)
This is about Traffic!
This is about traffic -- buying traffic -- and how to get more of it.
It is about how people search, the words they use. Use their words --
often enough -- and you will be found.
Our custom reports help you find out
How people search in your market
What word combinations work best
Who's on top -- how leading brands rank
What people want to know about your products and services
In other words, how to get found -- even in highly contested
markets!
Where is Your Cyber-Store?
Ever hear the first three rules of retailing? Location,
Location,
Location!
So where is your store in cyber-space?
Your cyber-store store address is your keywords! Unless
you are running a multi-million dollar advertising campaign, most people
find you in the search engines by the words you use. If your words match
match the words they search with, you get found. If you show them you
have what they want right at the top, they will stay and
look around your site.
Your internet store front is not your home page; it
is your META Description tag, and the first use of each key word in your
text. That is what people see in most of the search engine listings. It
should tell people why they should look at your page.
If you understand these concepts, we can help you find the right words
for your products and services. Our market research will
help drive more traffic, more buying traffic to your web
pages.
Call us at 408-705-2284, 10 - 7 Pacific time. (1-11pm Eastern time)
What: DOS based 32 bit development system making
use of aNU Open Source tools.
Why: DOS is more stable than Windows, and thus
preferred for small applications which do not require a graphics user
interface, such as control systems. Linux is also a player in this arena.
Stats: Raw rank: 951, 28 per million q's,
with 9 variations.
What: Extensible Stylesheet Language Transformations - XSLT.
"XSLT is a language for transforming XML documents into other XML
documents."
"XSLT is designed for use as part of XSL, which is a stylesheet
language for XML." (xslt.com)
Stats: Raw rank: 148, 95 per million q's,
with 28 variations.
aetting the e-mail version? Visit our web site for
reports on all the top keywords! http://www.sitepsych.com/free/
Copyright (C), JVV
Meta Tag Q and A
Web Marketing Q and A
Contest
1. Mention these pages (with URL), in any forum, (mailing list, web
page, USENET, etc.)
2. Send a copy of your post to se_report@mall-net.com.
The first person of the week to do this gets a one-week free subscription
to the Daily Top3/24 Report, showing the top three
searches for each hour of the day.
aetting the e-mail version?
Visit our web site for all the links and more!
http://www.sitepsych.com/free/
Reproduction without permission strictly PROHIBITED.
Percentage is based upon 4615 "network" related queries sampled.
Know anyone else who could use a copy of this table? Tell them about it!
Bookmark us, and put a link to us in your site. Then tell us about that
link on your site, and we'll send you a week's free Top 3/24.
Explanation of terms
Rank: Number of items more popular than this one. Based on
samples selected for "Network".
Where -T denotes a tie, counting does not stop.
Percent: Percentage use in queries using "Network".
Percentage is based upon 4615 "network" related queries sampled.
Competing pages: Pages found for the single keyword named in the line.
Strength: Very crude measure of the traffic a keyword may attract.Strength = #Queries x ( #Queries / #Web pages )
Links are to the statistical report page for the selected word.
Writing "Network" web pages? Use META keywords with more market share -- less
existing page competition, yet fair usage in queries related to
your main topic. Why compete head-on in keyword
neighborhoods where page demographics give you poor market share? ao where
"Network" competition is less fierce, and each query for your keywords is more
likely to get you responsive hits. Writing for other keywords? Subscribe to a report listing
your most important
words. We can help you with that. E-Mail Webmaster@mall-net.com
Most search engines only scan the first thousand characters of the meta
tags, and penalize those who engage in keyword spamming. Make each
keyword count. Play fair, and people will play fair with you.
What is the price of a web presence? Yes, the pages and servers can
cost money; but the real cost is the labor of handling e-mail from
prospects.
You are not accepting e-mail? Then you are turning away prospective
customers who want more detail than you present on your web pages. Yet
if your pages attract too many cruisers and tire kickers, you will drown
trying to keep up with your e-mail.
The answer is "narrow-casting" your pages to specific demographic market
clusters based upon what vocabulary your prospective customers are using
when they ask about your products.
Use those words and phrases to target your web pages to interested
participants and buyers, not "channel surfers" and "tire kickers"
with nothing better to do than take up your time and waste your web
budget. Quality content, not quantity and fancy
graphics, brings true customers.
Remember, your store front is your meta tags, not your graphics loaded
home page. Most hits come from search engines, bypassing your home page
for the content pages on your site.
(We can help)
This web market research report is based on a statistical sampling of
"Network" matching keywords used in searches on the World Wide Web. Click on the
keyword links in the tables for reports on associated keywords.
How To Use This Market Research Report
There are two sources of keywords: Your customers and your customers!
Find what words your customers have used to find you by looking through
your web server logs. Find the words you are not found by, by using our
more selective custom reports. Then use those words in your text, headers,
and meta tags.
To help you write pages people want to read:
To see which topics people look for more often.
To identify Targets of Opportunity -- sub-topic areas
with growing interest within your topic.
To identify hot words to put in titles and headers to
keep your readers reading.
To help you build your search engine strategy:
To see how many pages compete over your keywords.
To identify keywords with less competition, where your pages can
have more effect.
To see which topic specific keywords to put in the first 1000
characters of your meta tags.
To weed out the less valuable keywords from your Meta tags, so they
don't grow too long.
Do people read things they are not interested in? Find out what they
ARE interested in BEFORE you write. Then use those words and phrases in:
Title
<TITLE> Bold Headline </TITLE>
Your primary link!
aet their attention!
aet them to ask "What is this?"
META DESCRIPTION tag
<META NAME="description" CONTENT="what this is">
Q: How often do you sample
A: We sample about three to six million queries a
week, two to four thousand queries a minute.
Q: Which engines do you poll
A: As many as we can. Want a free report? Tell us
how to get a reliable public peephole for an engine we
don't already poll,
and we'll give you a custom subscription free.
Q: What about down time?
A: Engines may become unavailable from time to time,
and some even recycle fake query pages. Our own down time averages less
than an hour or two a week. That's because we are UNIX based, with
machines that run for months without crashing.
Q: What variations do you find between the engines?
A:The top items on the larger general purpose engines
are quite similar. Often, the more common words may be a few positions
higher or lower in rank on the different engines. There are FAR more
variations hour to hour and day to day, than between engines. After all,
the nature of our preoccupations changes on daily, weekly, and seasonal
cycles. Hot news items usually hit all the engines.
Q: Isn't that like playing the stock market?
A: YES!You are investing in a stock market of themes
and words. Where are you going to get the information to make a wise
investment? Subscribe!
Q: What are the Custom reports like?
A: Just like this "Network" report.
Some specialty keywords may have less than 500 queries,
while others have a lot. It just depends on the topic.
The Source: For a direct consultation and reports,
call 408-705-2284, 10am - 7pm Pacific time, 1 - 10pm Eastern time. Webmaster@Mall-net.com
Consultants for three generations. Over thirty years of corporate
consulting experience to IBM, Apple, ITT, HP, SaI, iPIX, Adaptec, and many
others. Providing web solutions since 1995. We accept credit cards over
the phone.
SitePsych.com offers reports, and other
web promotion assistance. 408-705-2284
We are looking for dealers. If you are a web consultant, web
site developer, or sales rep, and want to assist others in selecting
keywords appropriate to Internet Marketing, e-mail us. Webmaster@Mall-net.com
Or call 408-705-2284, 8-10pm Pacific time, (1-11pm Eastern time).
: Weekly list of the Top 200 keywords and search
queries. (Like this report, but plain text.) Webmaster@mall-net.com
(Please state what you wish to subscribe to.) Or use this handy form:
Top 1,000 Weekly
Weekly list of the
Top 1,000 keywords and search engine
queries. $20.00 408-705-2284, 10-7, Pacific time (1-10pm Eastern time)
Custom Keyword Products
One Shot: Pick up to six keywords or keyword
fragments, and for $30, we will e-mail you one report. We'll even help you
pick the words. Contact us! 408-705-2284
Top 500 Custom Weekly: We'll help you pick the
words you need to track to keep up with your market, and send you larger
reports like this sample -- up to 500 prhases and up to 500 keywords long
for only $95 per year. Call 408-705-2284, 10-7pm Pacific time, (1-10pm
Eastern time).
Web Consultants: Do you have five or more web
clients? Want your name in front of your clients every week? Send them
re-branded reports! Why five? At five, it is cheaper for you to become a
dealer and resell the Top 500 Custom reports. And get your name on our
Web Consultants list. You also get to send out free Top 200 reports under
your name, and resell our other products and services.
Call us! 408-705-2284
Daily Keyword Products
Nightly Top 3/24: Are you a news hound? Get the
top three keywords for each of the past 24 hours, e-mailed each day.
Specify whether you want the midnight (3am Eastern) or 7am (10am Eastern)
edition. $195/year. Webmaster@mall-net.com
But you can get it FREE! Yes! Just mention us in any
USENET forum, mailing list, or web page; mail a copy of the article to
SE_Report@mall-net.com, and we'll give you a free one week subscription to
the Nightly Top 3/24!
Temporary Home Page:
Have a site but no home page yet? Want a search engine magnet for a
temporary home page? Subscribe to the Top 1,000; and if you don't already
have a home page on your web site, we'll give you one Top 500 Custom
report, (one with phrases and words selected from six keywords appropriate
for YOUR site,) for use as your temporary home page, complete with your
company name, address, and phone number at the top and bottom. Free!
Call 408-705-2284, 8am-10pm Pacific time, (1-11pm Eastern time).
Banner and text advertising on these pages is also available. (Bonk
Business is a humor site we included for the fun of it.)
For a direct consultation with the source, call us
at 408-705-2284, 10am-7pm Pacific time, (1-10pm Eastern time). Reports,
help with site architecture, content, CaI-BIN scripts, document conversion
and web traffic analysis. Over thirty years of corporate consulting
experience to IBM, Apple, ITT, HP, SaI, iPIX, Adaptec, and many others.
Providing web solutions since 1995. We accept credit cards over the phone.
SitePsych.com offers
consulting, reports, and other web promotion assistance. 408-705-2284
Remember, just because a word or phrase is popular, does not mean it
will bring a lot of hits, or that you even want the traffic it will bring!
You need to focus on word groups and phrases that can give you
favorable market share for your products. Aim to retain
interested participants, not entertain those with nothing better to do.
To get productive hits, learn what your customers are
using in their search engine queries, the demographics of existing pages,
and structure your web strategies around them. A good place to start, is
looking in your logs for the queries that search engines bring to your
site. See www.Mall-Net.com/webcons/
for more details on our log analysis services.
This report is protected via international copyright conventions, all
rights reserved. However, if you want to mail a copy to a FEW friends or
co-workers for free, that's ok. You may also subscribe to other reports, some of which are free.
And... If you mention us on a mailing list and tell us about it, you can
get our Top 3/24 report for a week free!.