Over 10,000 people get
their statistics from SE REPORT
every
week. Shouldn't you?
Weekly "aood" Statistics
Involved in e-commerce, web site design or web promotion?
Let us supply you with weekly reports on keywords and phrases
SPECIFIC TO YOUR MARKET
Words to keep YOUR SITE in step with popular demand
Words that bring you more QUALIFIED shoppers!
Reproduction without permission strictly PROHIBITED.
Percentage is based upon 11540 "good" related queries sampled.
(More phrases below statistics tables.)
Effective Advertising for "aood" Web Hits
Ever hear the first three rules of retailing? Location, Location, and
Location! Your internet storefront is not your home
page; it is your META Description tag, it shows in the search
engine pages. Your web pages are your showrooms, not store fronts. To
get them into your showrooms, you need to be on the right "cyber street"
for your products and services by using the right
keywords, AND to use clear meaningful description in your META tags, then
echoing those words in your text.
Why not just use the most popular words? What if you
walked into your favorite grocery store, and saw only auto parts, not
groceries up front? Would you look further, or go to the next grocery
store down the street? When people don't see what you promis in the
description, they act the same way. You need to use words that people use
to find your products, not something else.
Who is your greatest competitor? The guy next to you
on the search engine page! If you don't show show that you have what your
customer is looking for at the top of the page in the first two to five
seconds, he or she is aone! That means TEXT before Graphics! So work the
phrases your customer is using, in to the header lines and text at the
very top of your pages.
How do you get him before your competitor? Use
phrases your potential customers use to ask about the activities your
products are used for, and talk about how to do those things better by
using your products. See aetting ZERO
Competition!
Here are the statistics for "aood" related search
keywords and search phrases used by real people on
real search engines this past week; and a rough approximation of how many
web pages are competing for those "aood" keywords. Click on the keywords in the
tables for reports on associated keywords. (More...)
When: Working its way towards the top since late
May. First broke into top ten queries of the hour on 05/31, but spent
most of the time in the top 100,
When: Friday, four hour surge starting in the morning.
What: Medical doctor, author of book on treatment
of Lyme disease. Minocyclin is an antibiotic commonly used in treating
Lyme and some forms of arthritis related to Lyme and other bacteria.
Why: Protest over way Lyme disease is being treated
by medical industry -- refusal to test, suspicion of doctors who diagnose
many cases, etc.
aetting the e-mail version? Visit our web site for
reports on all the top keywords! http://www.sitepsych.com/free/
Copyright (C), JVV
Meta Tag Q and A
Q: Sheriff???
A:
That's what we saw. We took it out of the lineup this week, along with
the lotus notes avalanche.
Web Marketing Q and A
Contest
1. Mention these pages (with URL), in any forum, (mailing list, web
page, USENET, etc.)
2. Send a copy of your post to se_report@mall-net.com.
The first person of the week to do this gets a one-week free subscription
to the Daily Top3/24 Report, showing the top three
searches for each hour of the day.
aetting the e-mail version?
Visit our web site for all the links and more!
http://www.sitepsych.com/free/
Reproduction without permission strictly PROHIBITED.
Percentage is based upon 11540 "good" related queries sampled.
Know anyone else who could use a copy of this table? Tell them about it!
Bookmark us, and put a link to us in your site. Then tell us about that
link on your site, and we'll send you a week's free Top 3/24.
Explanation of terms
Rank: Number of items more popular than this one. Based on
samples selected for "aood".
Where -T denotes a tie, counting does not stop.
Percent: Percentage use in queries using "Good".
Percentage is based upon 11540 "good" related queries sampled.
Competing pages: Pages found for the single keyword named in the line.
Strength: Very crude measure of the traffic a keyword may attract.Strength = #Queries x ( #Queries / #Web pages )
Links are to the statistical report page for the selected word.
Writing "aood" web pages? Use META keywords with more market share -- less
existing page competition, yet fair usage in queries related to
your main topic. Why compete head-on in keyword
neighborhoods where page demographics give you poor market share? ao where
"aood" competition is less fierce, and each query for your keywords is more
likely to get you responsive hits. Writing for other keywords? Subscribe to a report listing
your most important
words. We can help you with that. E-Mail Webmaster@mall-net.com
Most search engines only scan the first thousand characters, and
penalize those who engage in keyword spamming. Make each keyword count.
Play fair, and people will play fair with you.
What is the price of a web presence? Yes, the pages and servers can
cost money; but the real cost is the labor of handling e-mail from
prospects. Find out what phrases your customers use, then use them to
target your web pages, to "narrow-cast" for interested
participants and buyers, not "channel surfers" and "tire kickers"
with nothing better to do than take up your time and waste your web
budget. Quality content, not quantity and fancy
graphics, brings true customers. Remember, your store front is your meta
tags, not your graphics loaded home page. Most hits come from search
engines, bypassing your home page for the content pages on your site.
(We can help)
This report is based on a statistical sampling of "aood" matching keywords
used in searches on the World Wide Web. Click on the keyword links in the
tables for reports on associated keywords.
How To Use This Statistical Report
There are two sources of keywords: Your customers! Find them in your
server logs, and look for them in these reports and our
custom reports.
Then use them in your text, headers, and meta tags.
To help you write pages people want to read:
To see which topics people look for more often.
To identify Targets of Opportunity -- sub-topic areas
with growing interest within your topic.
To identify hot words to put in titles and headers to
keep your readers reading.
To help you build your search engine strategy:
To see how many pages compete over your keywords.
To identify keywords with less competition, where your pages can
have more effect.
To see which topic specific keywords to put in the first 1000
characters of your meta tags.
To weed out the less valuable keywords from your Meta tags, so they
don't grow too long.
Do people read things they are not interested in? Find out what they
ARE interested in BEFORE you write. Then use those words and phrases in:
Title
<TITLE> Bold Headline </TITLE>
Is this interesting stuff?
Your link in search engines and other pages
META DESCRIPTION tag
<META NAME="description" CONTENT="what this is">
Q: How often do you sample
A: We sample at least one engine a minute, almost 24
hours a day, well over a million queries a week.
Q: Which engines do you poll
A: As many as we can. Want a free report? Tell us
how to get a reliable public peephole for an engine we
don't already poll,
and we'll give you a custom subscription free.
Q: What about down time?
A: Engines may become unavailable from time to time,
and some even recycle fake query pages. Our own down time averages less
than an hour or two a week. That's because we are UNIX based, with
machines that run for months without crashing.
Q: What variations do you find between the engines?
A:The top items on the larger general purpose engines
are quite similar. Often, the more common words may be a few positions
higher or lower in rank on the different engines. There are FAR more
variations hour to hour and day to day, than between engines. After all,
the nature of our preoccupations changes on daily and weekly cycles. Hot
news items usually hit all the engines.
Q: Isn't that like playing the stock market?
A: YES!You are investing in a stock market of themes
and words. Where are you going to get the information to make a wise
investment? Subscribe!
Q: What are the Custom reports like?
A: Just like this "Good" report.
Some specialty keywords may have less than 500 queries,
while others have a lot. It just depends on the topic.
For Italian credit card orders:
http://Admaiora.com/ Offers Italian Web consulting services.
For a direct consultation with us, (and payment by check,) e-mail
Webmaster@Mall-net.com
We are looking for European dealers. If you are a web consultant, web
site developer, or sales rep, and want to assist others in selecting
keywords appropriate to Internet Marketing, e-mail us. Webmaster@Mall-net.com
: Weekly list of the Top 200 keywords and search
queries. (Like this report, but plain text.) Webaster@mall-net.com
(Please state what you wish to subscribe to.) Or use this handy form:
Top 1,000 Weekly
Weekly list of the
Top 1,000 keywords and search engine
queries. $20.00
Order Top-1000
Or Mall-Net.
Custom Keyword Products
One Shot:
Pick up to six keywords or keyword
fragments, and for $30, we will e-mail you one report. Payment is by
check.
Contact Mall-Net for a consultation.
You get a lot more from a Top 500 Custom weekly report.
Top 500 Custom Weekly:
Pick up to six keywords or keyword
fragments, and get a weekly Top 500 Custom report listing those and the
500 most popular related keywords. $95/year.
Order
Custom-Pick
Or contact Mall-Net for a consultation.
Unsure of what keywords you need? E-mail us about a consultation.
Webmaster@mall-net.com It is
all part of the Top 500 Service!
Top 500 Custom Tailgater
Send a copy of your "Top 500 Custom" report to
your clients
every week. $5 per additional e-mail address. (Same keywords, max 50
copies.) $5/yr.
Web Consultants: Do you have five or more web
clients? Want your name in front of your clients every week? Send them
re-branded reports! Why five? At five, it is cheaper for you to become a
dealer and resell the Top 500 Custom reports. And get your name on our
Web Consultants list. You also get to send out free Top 200 reports under
your name, and resell our other products and services. Email us for more
details.
Daily Keyword Products
Daily Delta: The top 500 searches and keywords of
the day. See how what people want changes from day to day! If you are a
news hound, an editor, or write about current events, this is for you!
Ask for a free copy of the Daily Delta. Order now, and we'll throw in a
free subscription to the Top 3/24! $495/yr Webmaster@mall-net.com
Nightly Top 3/24: Are you a news hound? Get the
top three keywords for each of the past 24 hours, e-mailed each day.
Specify whether you want the midnight (3am Eastern) or 7am (10am Eastern)
edition. $195/year. Webmaster@mall-net.com
But you can get it FREE! Yes! Just mention us in any
USENET forum, mailing list, or web page; mail a copy of the article to
SE_Report@mall-net.com, and we'll give you a free one week subscription to
the Nightly Top 3/24!
Temporary Home Page:
Have a site but no home page yet? Want a search engine magnet for a
temporary home page? Subscribe to the Top 1,000; and if you don't already
have a home page on your web site, we'll give you one Top 500 Custom
report, (one with phrases and words selected from six keywords appropriate
for YOUR site,) for use as your temporary home page, complete with your
company name, address, and phone number at the top and bottom. Free!
Banner and text advertising on these pages is also available. (Bonk
Business is a humor site we included for the fun of it.)
For American credit card orders:
SitePsych.com offers keyword
consulting, reports, and other web promotion assistance. 408-705-2284
For Italian credit card orders:
http://Admaiora.com/ Offers Italian oriented Web services.
For a direct consultation with us, (and payment by check,) e-mail
Webmaster@Mall-net.com or call
408-705-2284 12noon - 9pm Pacific time, 3pm - midnight Eastern time.
We also help design web site architecture, generate content, write
CaI-BIN scripts, convert existing documents, and analyze web traffic.
Remember, just because a word or phrase is popular, does not mean it
will bring a lot of hits, or that you even want the traffic it will bring!
You need to focus on word groups and phrases that can give you
favorable market share for your products. Aim to retain
interested participants, not entertain those with nothing better to do.
To get productive hits, learn what your customers are
using in their search engine queries, the demographics of existing pages,
and structure your web strategies around them. A good place to start, is
looking in your logs for the queries that search engines bring to your
site. See www.Mall-Net.com/webcons/
for more details on our log analysis services.
This report is protected via international copyright conventions, all
rights reserved. However, if you want to mail a copy to a FEW friends or
co-workers for free, that's ok. You may also subscribe to other reports, some of which are free.
And... If you mention us on a mailing list and tell us about it, you can
get our Top 3/24 report for a week free!.