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These are short sample reports to illustrate the kinds of information we can provide for your market. These samples won't help you! You need to target the words your prospects use when searching for things related to your ideas, products, and services; not Britney Spears and warez. For help developing a market strategy specific to your market, talk to a live consultant at 408-705-2284. 10-7 Pacific, 1-10 Eastern time. Tap three generations of consulting experience; serving the web since 1995, the world since 1933.

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Top Fifteen "Automobiles" Query Phrases

#Rank Percent Query / Link
6 61.94915 automobiles cars
2314 1.50847 automobiles
13479 0.47458 bluebook for automobiles
16918 0.42373 automobiles cars calgary
19862 0.38983 automobiles blue book
21452 0.37288 automobiles cars fotos
26068 0.32203 triumph automobiles
26068-T 0.32203 kelly blue book automobiles
30864 0.25424 automobiles picture
31933 0.23729 automobiles heavy machinery front end loader
51744 0.10169 used automobiles
51744-T 0.10169 seized automobiles
61276 0.08475 tucker automobiless
61276-T 0.08475 mitsubishi automobiles
74471 0.06780 toyota automobiles
74471-T 0.06780 selling automobiles in indiana
Copyright (C) Jul 24, 101 JVV
Reproduction without permission strictly PROHIBITED.

Percentage is based upon 59 "automobiles" related queries sampled.
(More phrases below statistics tables.)

This is about Traffic!

This is about traffic -- buying traffic -- and how to get more of it. It is about how people search, the words they use. Use their words -- often enough -- and you will be found.

Our custom reports help you find out

  • How people search in your market
  • What word combinations work best
  • Who's on top -- how leading brands rank
  • What people want to know about your products and services
In other words, how to get found -- even in highly contested markets!

Where is Your Cyber-Store?

Ever hear the first three rules of retailing?
Location, Location, Location!

So where is your store in cyber-space?

Your cyber-store store address is your keywords! Unless you are running a multi-million dollar advertising campaign, most people find you in the search engines by the words you use. If your words match match the words they search with, you get found. If you show them you have what they want right at the top, they will stay and look around your site.

Your internet store front is not your home page; it is your META Description tag, and the first use of each key word in your text. That is what people see in most of the search engine listings. It should tell people why they should look at your page.

If you understand these concepts, we can help you find the right words for your products and services. Our market research will help drive more traffic, more buying traffic to your web pages. Call us at 408-705-2284, 10 - 7 Pacific time. (1-11pm Eastern time)

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Spikes and Surges

playboy

What: Playboy, the magazine, the mansion, and the girls.
Why: Very narrow, intense spike on top of a background level. Likely a trademark scan.
When: Thursday, early morning.
Stats: Raw rank: 56, 270 per million q's, with 192 variations.
Site: www.playboy.com
News: Yahoo ABC-News
Search: aoogle AltaVista

ama com

What: American Medical Association, but also American Motorcyclist Association
Stats: Raw rank: 94, 190 per million q's, with 1 variations.
Comment: Probable Spam
Site: www.ama.com
News: Yahoo ABC-News
Search: aoogle AltaVista

british open

What: Golf
When: Surging Thursday morning, and again Friday early morning; suggesting most queries are from Europe.
Where: England.
Stats: Raw rank: 218, 115 per million q's, with 80 variations.
News: Yahoo
Search: aoogle AltaVista

jdsu

What: Stock Market symbol for JDS Uniphase, makers of fiber optics used for internet the internet backbone and long distance lines
Why: Hit by the dot-com fallout, in the news.
Stats: Raw rank: 980, 48 per million q's, with 1 variations.
News: Yahoo ABC-News
Search: aoogle AltaVista

arba

What: Stock market symbol for Ariba, a software vendor suffering dot-com stress. Replaced CEO for second time in three months.
Stats: Raw rank: 980, 48 per million q's, with 1 variations.
News: Yahoo
Search: aoogle AltaVista
-JVV- Copyright (C) 2001, JVV.
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Copyright (C), JVV

Meta Tag Q and A


Name or E-mail:

Always use caution and common sense before following the advice of others, regardless of claims of expertise or education which may or may not be true. Consider potential motives. Think before you Act.
| Contents (C) 2000 Mall-Net and individuals posting.

Web Marketing Q and A


Name or E-mail:

Always use caution and common sense before following the advice of others, regardless of claims of expertise or education which may or may not be true. Consider potential motives. Think before you Act.
| Contents (C) 2000 Mall-Net and individuals posting.


Contest

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Weekly "Automobiles" Keyword Statistics

Rank%QueriesSearch Term/
Link
Competing
Web Pages
Strength
As Q(Q/#Pg)
#1 6779.6610 automobiles 792057 20.20056637
#2 6276.2712 cars 6153991 2.22818152
#3 3820.3390 cft 40844 124.38830673
#4 715.2542 rs 4296136 0.04145213
#5 581.3559 ti 3983561 0.02953363
#6 279.6610 f
#7 174.5763 lt121s1 149 71.20134228
#8 172.8814 aic 196764 0.05287553
#9 169.4915 f
#10 110.1695 ah 2819755 0.00149836
#11 93.2203 pam 1278921 0.00236528
#12 88.1356 b 121771888 0.00002221
#13 71.1864 book 32527727 0.00005423
#13 -T 71.1864 blue 23119416 0.00007630
#15 64.4068 pkm 13034 0.11078717
#16 50.8475 for
#17 47.4576 bluebook 92309 0.00849321
#18 42.3729 calgary 1361722 0.00045898
#19 37.2881 fotos 1468331 0.00032963
#19 -T 37.2881 f
#21 32.2034 triumph 591633 0.00061018
#21 -T 32.2034 kelly 2627115 0.00013741
#23 30.5085 to
#23 -T 30.5085 a
#25 27.1186 f
#26 25.4237 picture 40979695 0.00000549
#27 23.7288 machinery 1765233 0.00011103
#27 -T 23.7288 loader 420748 0.00046584
#27 -T 23.7288 heavy 4859225 0.00004034
#27 -T 23.7288 front 13824559 0.00001418
#27 -T 23.7288 end 30712652 0.00000638
#32 16.9492 s
#33 15.2542 k 39711531 0.00000204
#33 -T 15.2542 icd 212554 0.00038108
#35 13.5593 v
#36 11.8644 in
#37 10.1695 used 56562254 0.00000064
#37 -T 10.1695 seized 379717 0.00009481
#37 -T 10.1695 k
#40 8.4746 tucker 711389 0.00003514
#40 -T 8.4746 pc200
#40 -T 8.4746 mitsubishi 826131 0.00003026
#40 -T 8.4746 k6
#40 -T 8.4746 gt 2214527 0.00001129
#40 -T 8.4746 automobiless
#46 6.7797 w
#46 -T 6.7797 toyota 1237877 0.00001293
#46 -T 6.7797 tdb
#46 -T 6.7797 selling 3921560 0.00000408
#46 -T 6.7797 saturn 1304520 0.00001227
#46 -T 6.7797 mpeg
Rank%QueriesSearch Term/
Link
Competing
Web Pages
Strength
As Q(Q/#Pg)
#46 -T 6.7797 infinity 510654 0.00003133
#46 -T 6.7797 indiana
#46 -T 6.7797 f
#46 -T 6.7797 bentley 334659 0.00004781
#56 5.0847 vintage 1168872 0.00000770
#56 -T 5.0847 on
#56 -T 5.0847 of
#56 -T 5.0847 daewoo 202422 0.00004446
#60 3.3898 refinance 391556 0.00001022
#60 -T 3.3898 reduction 3415514 0.00000117
#60 -T 3.3898 players 8134327 0.00000049
#60 -T 3.3898 noise 3067533 0.00000130
#60 -T 3.3898 new 149861766 0.00000003
#60 -T 3.3898 mp3
#60 -T 3.3898 monoxide 218798 0.00001828
#60 -T 3.3898 mazda 528154 0.00000757
#60 -T 3.3898 list 54215694 0.00000007
#60 -T 3.3898 kay 1093483 0.00000366
#60 -T 3.3898 jim 7131749 0.00000056
#60 -T 3.3898 hyundai 327941 0.00001220
#60 -T 3.3898 honda
#60 -T 3.3898 gm 1821396 0.00000220
#60 -T 3.3898 free
#60 -T 3.3898 carbon 2158652 0.00000185
#60 -T 3.3898 bmw 1376395 0.00000291
#77 1.6949 volvo 811635 0.00000123
#77 -T 1.6949 value 27812203 0.00000004
#77 -T 1.6949 v
#77 -T 1.6949 trains 1201566 0.00000083
#77 -T 1.6949 spreewells
#77 -T 1.6949 sg 2354049 0.00000042
#77 -T 1.6949 sexy 2910938 0.00000034
#77 -T 1.6949 safety 12786743 0.00000008
#77 -T 1.6949 s
#77 -T 1.6949 radio 13553243 0.00000007
#77 -T 1.6949 plattners
#77 -T 1.6949 planes 1051467 0.00000095
#77 -T 1.6949 nj 4913661 0.00000020
#77 -T 1.6949 nissan 737677 0.00000136
#77 -T 1.6949 mileage 544040 0.00000184
#77 -T 1.6949 loan 5056642 0.00000020
#77 -T 1.6949 latrell
#77 -T 1.6949 jaguar 518892 0.00000193
#77 -T 1.6949 houston 3858215 0.00000026
#77 -T 1.6949 history 31079389 0.00000003
#77 -T 1.6949 high 51868636 0.00000002
#77 -T 1.6949 gas 9006239 0.00000011
#77 -T 1.6949 from
#77 -T 1.6949 ford 5614780 0.00000018
Copyright (C) Jul 24, 101 JVV
Reproduction without permission strictly PROHIBITED.

Percentage is based upon 59 "automobiles" related queries sampled.
Know anyone else who could use a copy of this table? Tell them about it! Bookmark us, and put a link to us in your site. Then tell us about that link on your site, and we'll send you a week's free Top 3/24.

Explanation of terms

  • Rank: Number of items more popular than this one. Based on samples selected for "Automobiles".
  • Where -T denotes a tie, counting does not stop.
  • Percent: Percentage use in queries using "Automobiles".
    Percentage is based upon 59 "automobiles" related queries sampled.
  • Competing pages: Pages found for the single keyword named in the line.
  • Strength: Very crude measure of the traffic a keyword may attract.Strength = #Queries x ( #Queries / #Web pages )
  • Links are to the statistical report page for the selected word.

"Automobiles" Web Page Demographics

Writing "Automobiles" web pages? Use META keywords with more market share -- less existing page competition, yet fair usage in queries related to your main topic. Why compete head-on in keyword neighborhoods where page demographics give you poor market share? ao where "Automobiles" competition is less fierce, and each query for your keywords is more likely to get you responsive hits. Writing for other keywords? Subscribe to a report listing your most important words. We can help you with that. E-Mail Webmaster@mall-net.com

Most search engines only scan the first thousand characters of the meta tags, and penalize those who engage in keyword spamming. Make each keyword count. Play fair, and people will play fair with you.

What is the price of a web presence? Yes, the pages and servers can cost money; but the real cost is the labor of handling e-mail from prospects.

You are not accepting e-mail? Then you are turning away prospective customers who want more detail than you present on your web pages. Yet if your pages attract too many cruisers and tire kickers, you will drown trying to keep up with your e-mail.

The answer is "narrow-casting" your pages to specific demographic market clusters based upon what vocabulary your prospective customers are using when they ask about your products.

Use those words and phrases to target your web pages to interested participants and buyers, not "channel surfers" and "tire kickers" with nothing better to do than take up your time and waste your web budget. Quality content, not quantity and fancy graphics, brings true customers.

Remember, your store front is your meta tags, not your graphics loaded home page. Most hits come from search engines, bypassing your home page for the content pages on your site. (We can help)

"Automobiles" Web Queries

This web market research report is based on a statistical sampling of "Automobiles" matching keywords used in searches on the World Wide Web. Click on the keyword links in the tables for reports on associated keywords.

How To Use This Market Research Report

There are two sources of keywords: Your customers and your customers! Find what words your customers have used to find you by looking through your web server logs. Find the words you are not found by, by using our more selective custom reports. Then use those words in your text, headers, and meta tags.
  • To help you write pages people want to read:
    • To see which topics people look for more often.
    • To identify Targets of Opportunity -- sub-topic areas with growing interest within your topic.
    • To identify hot words to put in titles and headers to keep your readers reading.
  • To help you build your search engine strategy:
    • To see how many pages compete over your keywords.
    • To identify keywords with less competition, where your pages can have more effect.
    • To see which topic specific keywords to put in the first 1000 characters of your meta tags.
    • To weed out the less valuable keywords from your Meta tags, so they don't grow too long.
Do people read things they are not interested in? Find out what they ARE interested in BEFORE you write. Then use those words and phrases in:
  • Title
    • <TITLE> Bold Headline </TITLE>
    • Your primary link!
    • aet their attention!
    • aet them to ask "What is this?"
  • META DESCRIPTION tag
    • <META NAME="description" CONTENT="what this is">
    • Your store front display on the web!
    • What have you got?
    • Why should I read it?
    • Try to keep it under two lines.
    • Use more pages, not longer meta descriptions!
  • META KEYWORD tag
    • <META NAME="keyword" CONTENT="word1, word2,...">
    • Your essential words
    • Primary words to index by
    • Primary words to find your page under
    • Help eliminate those NOT looking for your topic
    • Max about 1000 characters
    • Remember, attract users, not cruisers!
  • Header lines
    • Separate related but different sections
    • Is this section relevant to my problem?
    • Can I skip this section?
  • Navigation bars
    • <A NAME="word"> ... </A>
    • <A HREF="#word">Word </A>
    • aive users quick access within pages
  • Most important of all, The Text Itself!
    • Use keywords instead of "it"
    • Use them in meaningful phrases
  • Do NOT SPAM the Search Engines!
    • Do not string the same words over and over!
    • Do not hide words behind color backgrounds!
    • Do not jam keywords in meaningless phrases!
    • Different topics, Different pages!
  • Attract Users, not Cruisers
    • People talk about meaningful pages
    • People link to meaningful pages
    • People print and share meaningful pages with non-net friends and relatives
  • Remember: Content Sells!
To find out what keywords people are using to find your pages,
subscribe to our Top 500 Custom report. Or our weekly Free Top 200 Report. And bookmark this site.

More on META tags at Search Engine Watch
Search engine comparisons at Notess.com".

E-Mail free Top 200 subscription to:
Plain HTML (Netscape/IE)

Weekly Top 100 "Automobiles" Query Phrases

#Rank Percent Query / Link
6 61.94915 automobiles cars
2314 1.50847 automobiles
13479 0.47458 bluebook for automobiles
16918 0.42373 automobiles cars calgary
19862 0.38983 automobiles blue book
21452 0.37288 automobiles cars fotos
26068 0.32203 triumph automobiles
26068-T 0.32203 kelly blue book automobiles
30864 0.25424 automobiles picture
31933 0.23729 automobiles heavy machinery front end loader
51744 0.10169 used automobiles
51744-T 0.10169 seized automobiles
61276 0.08475 tucker automobiless
61276-T 0.08475 mitsubishi automobiles
74471 0.06780 toyota automobiles
74471-T 0.06780 selling automobiles in indiana
74471-T 0.06780 saturn automobiles
74471-T 0.06780 infinity automobiles
74471-T 0.06780 bentley automobiles
109486 0.05085 vintage automobiles
109486-T 0.05085 daewoo automobiles
160893 0.03390 refinance on automobiles
160893-T 0.03390 noise reduction in automobiles
160893-T 0.03390 new automobiles
160893-T 0.03390 mp3 players for automobiles
160893-T 0.03390 mazda automobiles
160893-T 0.03390 list of automobiles
160893-T 0.03390 jim kay automobiles
160893-T 0.03390 hyundai automobiles
160893-T 0.03390 honda automobiles
160893-T 0.03390 gm automobiles
160893-T 0.03390 free automobiles
160893-T 0.03390 bmw automobiles
384413 0.01695 v s automobiles
384413-T 0.01695 volvo automobiles
384413-T 0.01695 sexy automobiles
384413-T 0.01695 radio ads about automobiles
384413-T 0.01695 plattners automobiles
384413-T 0.01695 planes trains automobiles
384413-T 0.01695 nissan cars automobiles
384413-T 0.01695 loan value on automobiles
384413-T 0.01695 latrell spreewells automobiles
384413-T 0.01695 jaguar automobiles
384413-T 0.01695 history of automobiles
384413-T 0.01695 high gas mileage automobiles
384413-T 0.01695 ford automobiles
384413-T 0.01695 dodge automobiles
384413-T 0.01695 cheverlot automobiles dealers in houston
384413-T 0.01695 carlson automobiles
384413-T 0.01695 carbon monoxide emissions from automobiles
384413-T 0.01695 carbon monoxide automobiles
384413-T 0.01695 automobiles safety
384413-T 0.01695 automobiles nj
384413-T 0.01695 automobilesnewandused
384413-T 0.01695 automobilesforsale
384413-T 0.01695 audi automobiles
384413-T 0.01695 argus automobiles
384413-T 0.01695 antique automobiles
384413-T 0.01695 ambulans automobiles
Copyright (C) Jul 24, 101 JVV
Reproduction without permission strictly PROHIBITED.

Percentage is based upon 59 "automobiles" related queries sampled.
Know anyone else who could use a copy of this table?

Questions and Answers

How do I get a better position on the search engines?
A: First, see which search phrase "cyber street" has more of your kind of traffic. See "
Zero Competition".

Q: How often do you sample
A: We sample about three to six million queries a week, two to four thousand queries a minute.

Q: Which engines do you poll
A: As many as we can. Want a free report? Tell us how to get a reliable public peephole for an engine we don't already poll, and we'll give you a custom subscription free.

Q: What about down time?
A: Engines may become unavailable from time to time, and some even recycle fake query pages. Our own down time averages less than an hour or two a week. That's because we are UNIX based, with machines that run for months without crashing.

Q: What variations do you find between the engines?
A:The top items on the larger general purpose engines are quite similar. Often, the more common words may be a few positions higher or lower in rank on the different engines. There are FAR more variations hour to hour and day to day, than between engines. After all, the nature of our preoccupations changes on daily, weekly, and seasonal cycles. Hot news items usually hit all the engines.

Q: Isn't that like playing the stock market?
A: YES!You are investing in a stock market of themes and words. Where are you going to get the information to make a wise investment? Subscribe!

Q: What are the Custom reports like?
A: Just like this "Automobiles" report. Some specialty keywords may have less than 500 queries, while others have a lot. It just depends on the topic.


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  • We Can Help

    Remember, just because a word or phrase is popular, does not mean it will bring a lot of hits, or that you even want the traffic it will bring! You need to focus on word groups and phrases that can give you favorable market share for your products. Aim to retain interested participants, not entertain those with nothing better to do. To get productive hits, learn what your customers are using in their search engine queries, the demographics of existing pages, and structure your web strategies around them. A good place to start, is looking in your logs for the queries that search engines bring to your site. See www.Mall-Net.com/webcons/ for more details on our log analysis services.

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